High Wycombe Case Study: Hughenden Avenue

136 Hughenden Avenue, High Wycombe

Property Overview

136 Hughenden Avenue, a 3-bedroom semi-detached house in Disraeli, High Wycombe, entered the market with a price tag of £375,000. The property has a large garden, significant potential for extending, and is close in proximity to the National Trust and Town Centre added to its interest.

Unique Selling Points of Property

Large Rear Garden: Offering a spacious outdoor haven for potential buyers.

Potential for Extending: Attracting those with a vision for customisation and expansion.

Close to National Trust & Town Centre: Providing convenience and access to local attractions.

Target Market

The property strategically targeted families looking to make a home their own, tapping into the potential for personalisation and growth.

Marketing Strategies

The property was marketed through an open house event held over a weekend, creating a sense of urgency and allowing potential buyers to experience the property first-hand.

Challenges and Solutions

The property presented significant challenges, requiring extensive work and being filled with old furniture and rubbish accumulated over the years. Used initiative to clean up and strategically arrange furniture for photos and videos, showcasing the potential of the space despite its current condition.

Interaction with the Seller

The seller, emotionally connected to their childhood home, had a clear objective to find the best buyer swiftly. The agent aligned with these expectations, understanding the sentimental value attached to the property.

Buyer Profile

The buyers were a local family with friends on the same road. They had already sold their property in High Wycombe and were currently renting.

Key Factors for Closing the Sale

The key factor contributing to the successful sale was the emotional desire of the buyers to live in the house. Despite multiple offers from financially stronger buyers, the local family's unwavering commitment and emotional attachment made them the preferred choice.

Feedback from Buyer and Seller

The feedback received emphasised the powerful role emotions play in real estate transactions. The case emphasised that sometimes "cash is not king." While financial strength is crucial, understanding the emotional aspect of a transaction can be equally or even more impactful.

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Michael Childs